Snapchat Marketing Python API Docs | dltHub

Build a Snapchat Marketing-to-database pipeline in Python using dlt with AI harness support for Claude Code, Cursor, and Codex.

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Snapchat Marketing API is an interface for managing ad campaigns, reporting on performance, and handling audience data on the Snapchat platform. The REST API base URL is https://adsapi.snapchat.com/v1 and all requests require an OAuth 2.0 Bearer token in the Authorization header.

dlt is an open-source Python library that handles authentication, pagination, and schema evolution automatically. dlthub provides AI context files that enable code assistants to generate production-ready pipelines. Install with uv add "dlt[hub]" and start loading Snapchat Marketing data in under 10 minutes.


What data can I load from Snapchat Marketing?

Here are some of the endpoints you can load from Snapchat Marketing:

ResourceEndpointMethodData selectorDescription
ad_accounts/v1/adaccountsGETad_accountsRetrieve all ad accounts
campaigns/v1/adaccounts/{ad_account_id}/campaignsGETcampaignsRetrieve all campaigns for an ad account
ad_squads/v1/adaccounts/{ad_account_id}/adsquadsGETadsquadsRetrieve all ad squads for an ad account
ads/v1/adaccounts/{ad_account_id}/adsGETadsRetrieve all ads for an ad account
segments/v1/adaccounts/{ad_account_id}/segmentsGETsegmentsRetrieve all audience segments for an ad account

How do I authenticate with the Snapchat Marketing API?

The API uses OAuth 2.0 access tokens. All authenticated requests must include the 'Authorization' header with the value 'Bearer {access_token}'.

1. Get your credentials

  1. Log in to your Snapchat Business Manager account (business.snapchat.com) as an Organization Admin.
  2. Navigate to Business Details within the Business Dashboard.
  3. Locate the OAuth Apps section and click +OAuth App.
  4. Agree to the required Snap Developer and Business Tools terms.
  5. Provide a name and a redirect_uri for your application and click Save.
  6. Copy the generated client_id and client_secret. Note: The client_secret is displayed only once; ensure it is saved securely.
  7. Use these credentials to initiate the OAuth 2.0 authorization flow (directing users to the authorization URL, exchanging the returned code for an access token and refresh token).

2. Add them to .dlt/secrets.toml

[sources.snapchat_marketing_source] client_id = "your_client_id_here" client_secret = "your_client_secret_here" refresh_token = "your_refresh_token_here"

dlt reads this automatically at runtime — never hardcode tokens in your pipeline script. For production environments, see setting up credentials with dlt for environment variable and vault-based options.


How do I set up and run the pipeline?

Set up a virtual environment and install dlt:

uv init uv add "dlt[hub]"

1. Install the dlt AI harness:

uv run dlthub ai init --agent <your-agent> # <agent>: claude | cursor | codex

This installs project rules, a secrets management skill, appropriate ignore files, and configures the dlt MCP server for your agent. Learn more →

2. Install the rest-api-pipeline toolkit:

uv run dlthub ai toolkit install rest-api-pipeline

This loads the skills and context about dlt the agent uses to build the pipeline iteratively, efficiently, and safely. The agent uses MCP tools to inspect credentials — it never needs to read your secrets.toml directly. Learn more →

3. Start LLM-assisted coding:

Use /find-source to load data from the Snapchat Marketing API into DuckDB.

The rest-api-pipeline toolkit takes over from here — it reads relevant API documentation, presents you with options for which endpoints to load, and follows a structured workflow to scaffold, debug, and validate the pipeline step by step.

4. Run the pipeline:

uv run python snapchat_marketing_pipeline.py

If everything is configured correctly, you'll see output like this:

Pipeline snapchat_marketing_pipeline load step completed in 0.26 seconds 1 load package(s) were loaded to destination duckdb and into dataset snapchat_marketing_data The duckdb destination used duckdb:/snapchat_marketing.duckdb location to store data Load package 1749667187.541553 is LOADED and contains no failed jobs

Inspect your pipeline and data:

uv run dlthub show

This opens the Pipeline Dashboard where you can verify pipeline state, load metrics, schema (tables, columns, types), and query the loaded data directly.


Python pipeline example

This example loads https://adsapi.snapchat.com/v1/me/organizations and https://adsapi.snapchat.com/v1/adaccounts/{ad_account_id}/ads from the Snapchat Marketing API into DuckDB. It mirrors the endpoint and data selector configuration from the table above:

import dlt from dlt.sources.rest_api import RESTAPIConfig, rest_api_resources @dlt.source def snapchat_marketing_source(access_token=dlt.secrets.value): config: RESTAPIConfig = { "client": { "base_url": "https://adsapi.snapchat.com/v1", "auth": {"type": "bearer", "token": access_token}, }, "resources": [ {"name": "campaigns", "endpoint": {"path": "v1/adaccounts/{ad_account_id}/campaigns", "data_selector": "campaigns"}}, {"name": "ads", "endpoint": {"path": "v1/adaccounts/{ad_account_id}/ads", "data_selector": "ads"}} ], } yield from rest_api_resources(config) def get_data() -> None: pipeline = dlt.pipeline( pipeline_name="snapchat_marketing_pipeline", destination="duckdb", dataset_name="snapchat_marketing_data", ) load_info = pipeline.run(snapchat_marketing_source()) print(load_info)

To add more endpoints, append entries from the resource table to the "resources" list using the same name, path, and data_selector pattern.


How do I query the loaded data?

Once the pipeline runs, dlt creates one table per resource. You can query with Python or SQL.

Python (pandas DataFrame):

import dlt data = dlt.pipeline("snapchat_marketing_pipeline").dataset() sessions_df = data.ads.df() print(sessions_df.head())

SQL (DuckDB example):

SELECT * FROM snapchat_marketing_data.ads LIMIT 10;

In a marimo or Jupyter notebook:

import dlt data = dlt.pipeline("snapchat_marketing_pipeline").dataset() data.ads.df().head()

See how to explore your data in marimo Notebooks and how to query your data in Python with dataset.


What destinations can I load Snapchat Marketing data to?

dlt supports loading into any of these destinations — only the destination parameter changes:

DestinationExample value
DuckDB (local, default)"duckdb"
PostgreSQL"postgres"
BigQuery"bigquery"
Snowflake"snowflake"
Redshift"redshift"
Databricks"databricks"
Filesystem (S3, GCS, Azure)"filesystem"

Change the destination in dlt.pipeline(destination="snowflake") and add credentials in .dlt/secrets.toml. See the full destinations list.


Next steps

Continue your data engineering journey with the other toolkits of the dltHub AI harness:

  • data-exploration — Build custom notebooks, charts, and dashboards for deeper analysis with marimo notebooks.
  • dlthub-platform — Deploy, schedule, and monitor your pipeline in production.
uv run dlthub ai toolkit install data-exploration uv run dlthub ai toolkit install dlthub-platform

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